Telephone Tracking enables you to monitor calls from your website and know precisely what marketing activity brought them there; whether it was from another website, Google or your own paid search effort.
So no longer will you need to figure how your caller has found you.
Why you need Call Tracking
Call tracking is a vital tool for any company that spends money on advertisements across multiple channels. Customers with AdWords possess an intrinsic need to monitor the calls that are relevant to their key words, in order to comprehend which keywords provide call conversions. call tracking company Without visibility of call conversions, it’s not really feasible to work out if your investment in the key words in your portfolio is delivering value or not. Is just monitoring AdWords call conversions ?
Most clients are looking to monitor not only PPC, but also SEO, Display, Affiliates, Social Media in addition to Offline campaigns such as TV, Direct Mail, Radio, Print media & trade show traffic and of course Bing PPC traffic. This is where the power of a 3rd generation phone monitoring system such as Call Conversions Tracking comes in, since it lets you realize your ROI for every one of these very important channels not just Google PPC. This can be essential actionable data letting you optimise the efficacy of all your marketing channels, crucial to the success of any business enterprise.